Project And Billing Practices

When taking on new projects there are often the same set of questions that come up.

  • Do you bill by the project or hourly?
  • Do you require a contract?
  • How much will it cost?

There are no right or wrong answers to the above questions but here is how I normally work.

After sitting down with the client I’ll spec out a fairly detailed project cost estimate including such things as hosting, domain purchase, SSL purchase and installation if necessary, planning, design concepting, design changes and finalization, image research and purchases, site installation and development, testing and launch.

Once I’ve got those items in the estimate I’ll carefully evaluate each item and how long it should take. My typical rate is $75 an hour (about half an agency rate) and most of my projects range from $1,500 to $4,000 depending on the project needs, e-commerce, etc.

Once the estimate is approved I’ll put together a small, easy to understand contract covering both my client and myself should the project go awry on either of our ends. This leaves all parties comfortable with moving forward and makes sure I’m invested in the project as much as the client.

Of course during the whole process timing is taken into account, deadlines and urgency as well as the speed of client feedback. Full understanding of all aspects and expectations of the project is crucial on making sure the project is done within the budget, as close to the estimate as possible and on time project completion.

Another typical step I take is to provide consistent project and budget updates as the project rolls along, especially nearing the end of the project or limit of the initial estimate. I typically do this to both keep the client up to date on their project and quickly bring focus back to the site goals. So often the project tends to waver on what it’s goals are and more to “hey, can we add this, or do this differently”. Both of those questions are always up for debate but stressing budget and time constraints and maybe moving those items to post launch additions is the way to make sure the project gets done on time and most importantly, within the budget. If those items are needed I’ll provide a detailed estimate on the additions before adding them to the overall project cost.

Depending on the project and my familiarity with the client I may or may not require a 50% retainer for the project that is outlined in the contract as refundable to a certain point in the project. This keeps both the client and I financially responsible for the project outcome.

Proper communication during the entire project time-line tends to keep everyone involved happy and informed. No one likes surprises when it comes to deadlines and project costs.

I use Billings as a detailed billing system that seems to work beautifully for me. There are a library of other useful tools out there for billing and time tracking for freelancers.

Are you a fellow freelancer? What’s your typical project process?
Any questions or comments feel free to add them in!

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